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TracsConnect Help

Mailchimp

Mailchimp is available in beta for shops that want TracsConnect to keep their TRACS customer list in sync with a Mailchimp audience — so your email marketing reflects your actual customer base without manual exports.

What TracsConnect syncs

Section titled “What TracsConnect syncs”
  • Active TRACS customers for the selected shop only
  • Email address, first name, last name, phone, and the TRACS customer ID
  • A TRACS Customer tag plus any extra tags you set in the dashboard
  • Mailchimp unsubscribe and cleaned-address updates back into TracsConnect so those contacts are not re-added
Section titled “Consent rules”

TracsConnect only syncs customers who have a usable email address and are marked OK to email in TRACS. New contacts default to pending opt-in unless your shop explicitly chooses subscribed.

TracsConnect does not re-add a Mailchimp contact who has already unsubscribed or been cleaned. Those statuses are treated as permanent — they will not be overridden on future syncs.

Section titled “What to read next”